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Co-occurring terms are also considered when Google analyzes your content. There are certain words, phrases, terms and verbiage that Google considers likely co-occurrences. A simple example of this is "lady Diana". Google can see that "lady" and "Diana" are separate words but when put together other words are associated with it. So, according to Google I can see that these phrase are connected:
If we research and dig deeper we can find out much more on any subject.
When we are determining the topics we want to write about why not use Google search to help narrow down topics. Think in simple terms, what is the purpose of your content? Do you want to inform or play with emotions? Try entering a few phrases that you think are good topics to write about. Remember that keywords and phrase will all have a certain meaning in the mind of the searcher. For example if I enter the word "dream" into a search engine, I am likely looking for information on dreams. This keyword is broad and will like not result in the searcher taking any kind of action.
What if I had a dream of water last night? I was under water and could not get to the surface for air! Now I enter "dream of water" into the search engine my mindset is different. This is because the result pages I will look at are playing on my emotions. By entering the longer phrase into Google my engagement with each website will be far greater.
Writers, choose your target keyphrase wisely when composing content. Know your point and purpose for writing.
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