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By using the Google keyword selection tool you can easily gather related keyword clusters. Use this tool to gather keywords groups for your article writing. This tool makes it easy to check off the terms you want to research further. You are doing this as part of research for content creation. I like to call this process as cherry picking. It is a free tool that can provide a great basis for research.
Study what the competition ranked in the top ten fold is doing with on-page factors. You may start to see patterns forming. If you use software designed for text analysis you can reverse engineer other articles for article structure. Check for keyword counts and densities. How do their title read? Are they using keywords in the title? You may find directories are prominent.
Don't be afraid to dig deep. Find out what others are doing that makes their website so successful. There are many webmaster tools online that can give you insights into other websites. Why do they rank in the top 10 result pages? Find out what Google sees. Use this information to arm you with a cutting edge plan of attack with the subject matter and structure of your website content. The more research and learning you can do about your marketplace the better you will fair online and offline.
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